Digital Signage and meeting room signage for the Parador de Alcalá de Henares (Madrid)


To endow the Parador with a signage solution for it’s conference rooms, whilst respecting the aesthetics of the building without being intrusive to the decoration, perfectly merging tradition with the vanguard.

The system had to be able to show real time updatable information and dynamic content.


A custom design and solution was used to engage the screens placing them on the lintel of each conference room door so as not to break the overall harmony.
The online CMS allowed each screen to be independently personalized.

An iteractive totem, fed by the online CMS, was also installed in the Parador’s Lobby.